Scrolling Therapy App
Winner of 4 Cannes Lions including the Pharma Grand Prix at the Cannes Lions International Festival of Creativity 2023; Scrolling Therapy is an innovative app integrated with social media networks that through the use of AI, encourages Parkinson’s patients to navigate their feed using facial expressions as a form of exercise.
Scrolling Therapy launched in April 2023.
The Goal: To change the lives of all 8.5 million Parkinson’s patients worldwide by improving symptoms in 12 weeks of daily use.
Scrolling Therapy generated over
1 billion impressions and an immediate response with patients, showing an 88% engagement rate with this life-changing routine.
With Eurofarma, the support of the Brazil Parkinson Association, and the APDA- The app launched in 3 languages and 10 countries simultaneously (Brazil, Honduras, Guatemala, El Salvador, Nicaragua, Dominican Republic, Argentina, Ecuador, Paraguay, Peru) with 45,128 doctors and the support of Brazil’s Parkinson’s Association (ABP) and the American Parkinson’s Disease Association (APDA).